At The Health Writing Content Hub, you’ll find expert insights and actionable tips on creating impactful health and wellness content. Whether you’re a brand, business, or fellow writer, this blog covers everything you need to know about crafting engaging, evidence-based articles that resonate with your audience.
If you want to communicate complex health topics in an accessible way, build authority in the wellness space, and ultimately boost your brand’s visibility and credibility, you’re in the right place. Here, I write about my approach to content writing and provide the occasional tools and strategies to help you improve your content yourself.
Creating a Safe and Inclusive Space Through Content
In the wellness space, your content isn’t just about sharing information – it’s a direct reflection of your brand values. If your audience doesn’t feel safe, represented, or included in your messaging, they’re unlikely to engage deeply, no matter how helpful or informative your content may be. Creating an inclusive environment isn’t a tick-box exercise.…
How to Use Wellness Content to Educate and Empower Your Audience
Wellness content isn’t just about promoting your services – it’s a chance to build trust, offer value, and make a meaningful impact. Let’s face it – the wellness space is saturated. There’s content everywhere. It’s not enough to simply share tips and product highlights. Your content needs purpose. The most successful wellness brands are those…
Health Topics to Highlight in July
July brings with it sunshine, longer days, and an increase in outdoor activity, but it also presents unique health and wellness considerations that are important to keep top of mind. From managing heat-related risks to raising awareness for rare conditions like sarcoma, this month offers a variety of meaningful topics to explore in your content.…
How to Collaborate with a Freelance Writer to Achieve Your Content Goals
Hiring a freelance writer is a brilliant way to bring fresh, engaging content to your business. But it’s important to remember – it’s a collaboration, not a total hand-off! If you want your partnership with a freelance writer to be a success, it all starts with clear communication, setting expectations, and giving helpful feedback along…
How Quality Health Content Can Boost Your Business’s Online Presence
For businesses in the health and wellness industry, standing out relies heavily on providing engaging, trustworthy and valuable content to your audience. Having an online presence is really important. People quickly turn to Google (and other search engines… apparently!) to find out what might be wrong with them and get health-related advice. High-quality health content…
Wellness Trends to Explore in June
June officially starts summer, bringing longer days and warmer weather. It’s the perfect time to create content that supports your audience in making positive lifestyle changes that align with the vibrant energy of summer. With this seasonal shift often comes a surge in motivation to embrace healthier habits, whether that means getting active outdoors, refreshing…
How to Write a Style Guide for Your Content
A clear and concise style guide can help reduce any ambiguity for your writers, allowing anyone to collaborate on content for your business. A style guide is an essential document for ensuring consistency across all your content. Whether you’re a freelance writer, a marketing team, or a large organisation, having clear content guidelines can help…
Creative Wellness Topics for May
As spring transitions into summer, it’s the perfect time to explore fresh wellness themes that inspire your audience to prioritise their health and wellbeing. As the season blossoms into full spring, the focus naturally shifts to themes of renewal, mental health, and preparing for the busy months ahead. With Mental Health Awareness Month at its…
Why Your Healthcare Business Needs a Professional Health Writer
Crafting high-quality, engaging content isn’t always easy – especially if you lack the time or expertise. This is where hiring a professional health writer can make all the difference. Staying relevant and trustworthy is a constant challenge. Patients and clients are inundated with health information, making it essential for businesses to stand out with credible,…
The Power of Trending Topics in Health and Wellness Content
With new trends emerging daily, incorporating trending topics into your content can significantly enhance your relevance and engagement. Staying ahead of the curve in the health and wellness industry is key to capturing your audience’s attention. But how can you tap into these trends effectively? Let’s explore the power of trending topics and how they…
Health and Wellness Themes for April
April is a month of renewal, growth, and environmental awareness, making it the perfect time to inspire your audience with fresh health and wellness content. As the days grow warmer and nature comes alive, people are naturally drawn to themes of self-care, outdoor activity, and sustainable living. This month also brings opportunities to connect with…
Finding Patient Questions to Answer in Your Content
Finding patient questions to answer in your content doesn’t have to be complicated. With a little effort, you can identify the topics that matter most to your readers and craft content that truly resonates. Answering patient questions in your health content is crucial for building trust, credibility, and engagement. When you address real concerns, you…
Using Health Content to Address Common Patient Questions
For healthcare providers, addressing common patient questions proactively through well-crafted content offers numerous benefits. When patients feel their concerns are anticipated and addressed with clarity, it builds confidence and a sense of empowerment, allowing them to make more informed decisions about their health. Furthermore, health content tailored to answer patient queries fosters transparency, making patients…
Why Addressing Patient Questions Can Be Good for Your Business
Creating content that addresses patient questions isn’t just a service to patients – it’s also a powerful way to enhance your business’s reputation, strengthen relationships, and build trust. Whether your business sells healthcare products, provides medical services, or offers wellness solutions, addressing patient concerns with accurate and supportive information can bring tangible benefits. In this…
Wellness Content Ideas for March
Whether your audience is looking to shake off the winter blues, embrace mindful movement, or prepare for a more vibrant spring, this month provides countless angles to explore. As winter fades and the first signs of spring emerge, March offers the perfect backdrop for fresh starts and new habits. This transitional month, with its themes…
Why Hiring a Writer on Retainer Can Be so Valuable
A retainer agreement means that a writer is essentially “on call” to create content regularly for a business, whether that’s blog posts, newsletters, social media updates, or website copy. Instead of hiring a writer for individual projects, businesses pay a set fee to secure a certain amount of the writer’s time or content output each…
Focus Areas for Health in February
February may be a short month, but it’s packed with health-related observances and themes, making it ripe for valuable and engaging content. While wellness goals are still fresh from the start of the year, February’s unique focus areas provide a perfect opportunity to tap into topics that matter to your audience. From celebrating American Heart…
Medical Jargon to Avoid in Health Writing and What to Say Instead
Avoiding medical jargon in health writing is crucial for ensuring that health information is clear, accessible, and actionable for a wide audience. Medical terminology can be confusing or intimidating for those without a healthcare background, leading to misunderstandings, increased anxiety, or even mistrust in the information provided. By using plain language and simple explanations, health…
Avoiding Confusing Words and Phrases in Health Writing, and What to Use Instead
Avoiding confusing or ambiguous terms in health writing is key to ensuring that information is understood, trusted, and acted upon. Clear communication empowers individuals to make informed decisions, supports better health literacy, and fosters positive health outcomes. This article looks at what language can be seen as confusing and why. It also provides tips for…
January Health and Wellness Subjects
As we welcome the new year, January offers the perfect opportunity to reset, refocus, and prioritise our health and wellness goals. Whether your readers are looking to shake off the holiday indulgences, establish new habits, or simply enhance their overall wellbeing, this month presents the ideal backdrop for cultivating a healthier lifestyle. From mindful eating…
Loading…
Something went wrong. Please refresh the page and/or try again.