Author: Hana

As the seasons shift and routines settle, September offers a natural moment to refocus on health and wellbeing. The back-to-school energy, cooler mornings, and return to structure make it an ideal time for resetting habits, prioritising mental clarity, and embracing more intentional routines. Whether your audience is easing back into work, supporting their immune health,…

Hiring a skilled writer is just the start. The real magic happens in the collaboration, and feedback is the bridge that brings your ideas to life. Even the best writer in the world can only do so much without clear, constructive feedback. Whether you’re working with a freelance content creator, an agency, or an in-house…

If you want your health content to actually support and empower patients, here are some key mistakes to avoid – and why steering clear of them matters. Even with the best intentions, it’s easy to fall into habits that make patient-facing content harder to understand, less engaging, or even off-putting. When people are searching for…

August marks the final stretch of summer – a time when many people are juggling holidays, back-to-school prep, and the desire to make the most of the warmer days. It’s also a month when routines begin to shift, making it an ideal opportunity to focus on wellness topics that support balance, energy, and a smooth…

In the wellness space, your content isn’t just about sharing information – it’s a direct reflection of your brand values. If your audience doesn’t feel safe, represented, or included in your messaging, they’re unlikely to engage deeply, no matter how helpful or informative your content may be. Creating an inclusive environment isn’t a tick-box exercise.…

Wellness content isn’t just about promoting your services – it’s a chance to build trust, offer value, and make a meaningful impact. Let’s face it – the wellness space is saturated. There’s content everywhere. It’s not enough to simply share tips and product highlights. Your content needs purpose. The most successful wellness brands are those…

July brings with it sunshine, longer days, and an increase in outdoor activity, but it also presents unique health and wellness considerations that are important to keep top of mind. From managing heat-related risks to raising awareness for rare conditions like sarcoma, this month offers a variety of meaningful topics to explore in your content.…

Hiring a freelance writer is a brilliant way to bring fresh, engaging content to your business. But it’s important to remember – it’s a collaboration, not a total hand-off! If you want your partnership with a freelance writer to be a success, it all starts with clear communication, setting expectations, and giving helpful feedback along…

For businesses in the health and wellness industry, standing out relies heavily on providing engaging, trustworthy and valuable content to your audience. Having an online presence is really important. People quickly turn to Google (and other search engines… apparently!) to find out what might be wrong with them and get health-related advice. High-quality health content…

June officially starts summer, bringing longer days and warmer weather. It’s the perfect time to create content that supports your audience in making positive lifestyle changes that align with the vibrant energy of summer. With this seasonal shift often comes a surge in motivation to embrace healthier habits, whether that means getting active outdoors, refreshing…